![]() Twitter has one of the best native trend analysis tools that can get you started on discovering new audience interests. Here are a few ways to get started surfacing trending topics using social media tools and social listening: Explore the Twitter “For you” tab This can help you be ahead of the curve when a new trend starts sweeping a niche or audience segment. Social monitoring and listening can help you narrow down on specific keywords so you can see what people are discussing when it comes to a certain industry or topic, not just when they directly mention your brand or your products. ![]() In addition to this, you can also use use social listening tools to dig deeper into conversations about what’s trending on the internet and what people are talking about. Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. How to uncover what’s trending on the internet We also provide you with additional tips to help you make the most of these social listening trends and insights. Read on to find out how you can use social listening and social media trend analysis to uncover what’s trending on the internet. New trends in social media can not only serve as an inspiration for new products but also for fresh content and creative ways to connect with your audience. ![]() This gives us a glimpse into just how big of an impact you can make if you know how to capitalize on the trends that are capturing your audience’s attention. Fat Straws, a Texas-based bubble tea chain even came up with new drinks inspired by the dalgona coffee trend that they saw taking off on TikTok. Soon, brands joined in on these trends too. In particular, food trends like Dalgona coffee and homemade sourdough bread brought people all over the world together. But even amid the panic and the uncertainty, people found new ways to connect with each other through social media trends. When COVID-19 hit, citywide lockdowns forced many people indoors.
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